Tuned In

Tuned In

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If you market a product, service, or idea in any business, industry or organization, you must read Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs, a guide to understanding and meeting the needs of consumers, whether or not they make those needs clear. An easy-to-follow six-step process developed over the past 15 years can help you address unsolved problems, recognize buyer personas, quantify impact and create breakthrough experiences. Stop wasting time by guessing what your market needs and start understanding consumer desire.sported water and ice cube dispensers in the door, the Internet Refrigerator offered a few more features. a€œBased on a#39;Internet digital DIOSa#39; technology, a€ a press release announced, a€œthe LG appliance is not merelya refrigerator with a builtin notebook, itunites a a#39;white goodsa#39; ... Threelevel automatic icemaker forice cubes, crushed ice, or cold water We asked a simplequestion: What problem was the Internetanbsp;...


Title:Tuned In
Author: Craig Stull, Phil Myers, David Meerman Scott
Publisher:John Wiley & Sons - 2011-03-16
ISBN-13:

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